Business leaders are looking for start-up beverage brands – Daily Business | Jobs Recent

Beverage brands wanted

A new nationwide business accelerator competition has launched with the promise of helping new beverage brands grow their businesses.

In Drinks Catalyst is now open to submissions and invites beverage producers less than three years in business to compete for annual business advice, networking and showcases.

The program was developed as part of In Drinks, the new national trade show for the beverage industry, taking place in Glasgow on 8 and 9 March 2023.

Over 60 exhibitors have already signed up for the fair, which will welcome buyers and suppliers from across the UK. Program finalists will receive a free stand at the exhibition worth over £500.

Adam Hardie, Head of Food and Drink at Johnston Carmichael is the program’s founding sponsor and joins the judging panel.

He commented: “Johnston Carmichael is passionate about the food industry and is particularly involved in early-stage beverage production, providing advice on accounting and tax issues and business development.

“We’re thrilled to be a founding partner of In Drinks Catalyst and with this program we aim to identify and help scale the UK’s most exciting beverage brands and help them take them to the next level.”

The program is also supported by Morton Fraser Lawyers and Contagious, who design and supply beverage brands.

Andrew Walker, a partner in Morton Fraser’s corporate team, said: “The country’s beverage industry has a global reputation for unparalleled quality, craftsmanship and innovation.

“His products are the lifeblood of our culture and also make a phenomenal contribution to our economy. Our support for the inaugural InDrinks Catalyst Awards is driven by the belief that there are inspiring, fresh-thinking entrepreneurs out there ready to be part of the sector’s history and seize the opportunity to take their business to the next level.”

The jury includes Paul Miller, founder of Eden Mill, and Annabel Thomas, founder and CEO of Nc’Nean Scotch Whiskey Distillery. Participants are required to submit a short written entry and provide packaging and samples by January 25, 2023. For more information, please visit

What is a Beverage Catalyst?

In Drinks Catalyst is a new competition supporting business, promoting start-ups and emerging beverage brands from the UK.

Beverage manufacturers are invited to participate in the 2023 competition, which will take place during In Drinks – the new national trade show for the beverage industry – taking place live in Glasgow on 8-9 March 2023.

Entries are now open and finalists will receive a FREE booth at the Emerging Brands Pavilion. Winners will receive a 12-month ad package, business support from key industry advisors and sponsors, and a personal introduction to our panel of recommended distributors.

To submit your application, log on to the website and register at . The finalists will receive a free stand at In Drinks in the emerging brand pavilion.

About drinks

In Drinks is the new national trade fair for the beverage industry. Held over two days at the SEC in Glasgow, the show will bring over 80 beverage exhibitors to a large number of trade visitors from the trade, retail and hospitality sectors. More than 4,000 visitors are expected to visit the show over the two days, which is held at the same venue as ScotHot, the long-running hospitality and catering show.

Further information: Kirsten Speirs, KDMedia Ltd. 07810434204

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